This is the Home of those who dream of a destination and for those who prefer to name Strategy to the path. We believe in Branding as the Backbone of a Project, in Design as the silent ambassador of a Brand, and in its voice modulating expectations in communication.

Focus on you and your Brand
We are people and we like to work with people. TO TALK, with a coffee or a vermouth. KNOWING the personas behind each logo and UNDERSTANDING what they need, INTRODUCING what worries and motivates them. And work together from mutual RESPECT and TRUST.

We work together, with the DESIRE of those who love their work, the TOUGHNESS that gives the APTITUDE, and the PROFESSIONALISM of having a common way of understanding and developing every projects. Everything enriched by our diversity of profiles, in terms of training and experience.
Our Team
Pilar Domínguez
Creative Director and Brand Strategist Leader
Pilar has a degree in Fine Arts from the UPV- EHU and a Master's degree from the UOC. She is Brand Creation and Management Specialist. Co-founder, Brand Manager and Creative Director at Mandarina Creativos and Mandarina Brand Society. Strategic management and execution of projects linked to Tourism and Hospitality in the areas of analysis, design, communication and marketing for over twenty years.

She stands out for her sensitivity and capacity for analysis, which allows her to visualize the thread of the projects, place and focus them from coherence to Brand Values and the fulfilment of strategic objectives.
Juan Gavilán
Art Director
Trained Photographer, collaborator for years with the EFE agency and involved in artistic and cultural creation projects, both in his own personal project and in his role as co-founder of "La Fabrica de Licores". Co-founder and Art Director of Imagina2, Mandarina Creativos and Mandarina Brand Society.

Passionate, detail-oriented and with an innate sensitivity for finding the right color and visual code.
Art direction in design projects for large tourism companies for more than two decades.
Carlos Belío
Account Manager
Among Carlos' main activities is the acquisition of new clients and above all to loyal and care of current ones. He uses his communication and people skills for daily dialogue between customers and the operating team, a task in which the facets of listening, seeking agreements, coordination and incident management are particularly important. He also deals with some management and administration tasks.
Miguel Ángel Moyá
Digital Product Designer
Miguel has a structured and very rigorous way of designing. His impeccable, exquisite and minimalist graphic style, his knowledge of usability, and his long experience in developing interfaces for the Tourism sector in large companies such as Logitravel, make him our specialist in interaction and conversion-oriented graphic developments.
Sebastián Negrín Bello
Senior Designer
Sebastián was born in Tenerife and trained at the Eina School in Barcelona, specialising in logo design, branding, editorial and art direction. Sebastián has grown as a professional in leading agencies and consultancies in the sector such as Mucho or Summa Branding. It is a pleasure for us to count on his gentle accent, his sensitive yet structured approach to projects, and his great experience and professionalism.
Xarly Rodríguez
Senior Designer
This Valencian/Majorcan/Madrileño holds a degree in Graphic Design from the Istituto Europeo di Design (IED Madrid) and specialises in brand creation and development. Xarly has worked for agencies and consultancies such as Interbrand (Madrid) and co-founded the studio vengavale®, as well as having collaborated with other brand consultancies such as Superunion or Grávita. Restless, curious, proactive and cheerful, full of desire and drive to add vision and ambition to our project.
Dacil Sánchez
Digital Product Designer
Dacil is from Bilbao with a Canary Island name, a high-contrast mix. She graduated in Creation and Design from the UPV-EHU, continuing her training in graphic design with a Master’s degree at the EINA School in Barcelona. She likes to keep abreast of the latest design trends and create innovative solutions, which led her to specialise in the field of UX/UI.

She has worked for prestigious agencies and consultancies such as Summa Branding, Marina Goñi or Zorraquino, where she has grown as a Digital Product Designer. She is a perfectionist, organised and expressive, with very clear ideas. She comes to Mandarina to share her enthusiasm and help us to reinforce our clients’ brand experiences in the digital environment.
Massimo Zoia
Senior Brand Strategist
Massimo is convinced that a well-structured brand strategy, resulting from an intelligent analysis, is fundamental for a solid, rational and effective development of any business idea.
Italian, engineer, based in Spain for several decades, he has worked for agencies such as Interbrand, Lambie Nairn, Cheil, Superunion, and collaborated with Saffron and Brand Union.

He has managed major accounts helping to define brand strategies, visual identities and retail design for brands such as Platea Madrid, Multiopticas, Movistar, Repsol, Dia, Samsung, Vodafone.
One of his vocations is teaching and he has been a professor at IED.
He es also a pastry artisan, sensitive and attentive to detail, he has created his brand Dulce Dimensión.
Mandarina Brand Society Mandarina Brand Society

We are in Palma, we are in San Sebastian, Ibiza, Madrid, or Barcelona…
We are on the other side of the telephone, or replying you an email. Because what it really matters is to be where you are and whenever you need us.

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